Vice President, Research & Incite
Terri Bressi runs the qualitative research division at Research & Incite. Terri has worked extensively with many of the Fortune 500 companies in Canada, the United States and Europe. Her expertise covers a broad range of CPG product and service categories and research methods including new product innovation, concept development and positioning, insight mining and building, and strategic optimization.
She also has extensive expertise in Ethnographic research which she has conducted across North America across a variety of categories.
Terri is fluently bilingual and has been trained in Creative Problem Solving techniques, skills that provide added value to her projects. She brings enthusiasm and high energy to projects, with a commitment to provide the best solutions to a client’s issues.